Tag Archives | Money

Tyler Durden

Five things everybody needs to know about materialism

I’ve seen Fight Club about 58 times. It’s my favourite film. I love it so much I even had the above quote engraved onto the back of my iPod. In the film, Brad Pitt’s character Tyler Durden is a pretty heavy anti-consumerist. He is disturbed by the way people look for self-esteem and happiness in material things, and senses a better way. Was he right about materialism? Some researchers have been looking into the effects that materialism has on people. Here are five things everybody should know:

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Hedonic Adaptation

The principle of adaptation is quite interesting, and is related to the progress principle. Hedonic adaptation means that very often it is changes in circumstances, not absolute conditions, that affect our happiness. Many people today feel they could not live without their x, where x is a new versatile solution for modern living, a new [...]

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